Privacy Policy
How we collect, use, and protect your information
Last Updated: December 21, 2025
Your Privacy Matters: TonkaCo.com is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
Information We Collect
Personal Information You Provide
We collect information that you voluntarily provide to us when you:
- Fill out contact forms on our website
- Subscribe to our newsletter or email communications
- Send us emails or other correspondence
- Participate in surveys or promotions
This information may include:
- Name
- Email address
- Phone number (if provided)
- Any other information you choose to provide in your messages
Automatically Collected Information
When you visit our website, we may automatically collect certain information about your device and browsing activity:
- IP address
- Browser type and version
- Operating system
- Pages visited and time spent on pages
- Referring website addresses
- Date and time of visits
- Click patterns and browsing behavior
How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your inquiries: We use your contact information to answer questions and provide customer support
- To send communications: With your consent, we may send newsletters, promotional materials, or updates about Tonka products
- To improve our website: We analyze usage data to enhance user experience and website functionality
- To prevent fraud: We monitor for suspicious activity and protect against security threats
- To comply with legal obligations: We may use your information to comply with applicable laws and regulations
Cookies and Tracking Technologies
TonkaCo.com uses cookies and similar tracking technologies to enhance your browsing experience and collect information about website usage.
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help us remember your preferences and understand how you use our site.
Types of Cookies We Use
| Cookie Type | Purpose |
|---|---|
| Essential Cookies | Required for basic website functionality and security |
| Analytics Cookies | Help us understand how visitors use our website |
| Advertising Cookies | Used to deliver relevant ads through affiliate programs |
Managing Cookies: Most web browsers allow you to control cookies through their settings. You can choose to block or delete cookies, though this may affect website functionality.
Third-Party Services
We use various third-party services that may collect information about you:
Amazon Associates Program
TonkaCo.com participates in the Amazon Services LLC Associates Program. When you click on Amazon product links and make purchases, Amazon may collect information about your activity. Please review Amazon’s Privacy Policy for details.
Analytics Services
We may use analytics services like Google Analytics to understand website traffic and user behavior. These services use cookies to collect anonymous usage data. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
Email Service Providers
If you subscribe to our newsletter, your email address may be processed by third-party email service providers. We only share the minimum information necessary to deliver emails to you.
Contact Form Services
Information submitted through our contact forms may be processed by Contact Form 7 and stored on our hosting servers.
How We Share Your Information
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:
- Service providers: We may share information with trusted third-party service providers who assist us in operating our website, conducting business, or servicing you (e.g., email providers, hosting services)
- Legal requirements: We may disclose your information if required by law, court order, or governmental regulation
- Business transfers: If TonkaCo.com is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction
- With your consent: We may share your information for any other purpose with your explicit consent
Data Security
We implement reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:
- Secure server infrastructure with SSL/TLS encryption
- Regular security audits and updates
- Access controls limiting who can view personal information
- Secure data storage practices
Important: While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data.
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
- Contact form submissions: Retained for up to 2 years for customer service purposes
- Email subscribers: Retained until you unsubscribe or request deletion
- Analytics data: Typically retained for 26 months in anonymized form
Your Privacy Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information (subject to legal obligations)
- Opt-out: Unsubscribe from marketing emails at any time
- Data portability: Request transfer of your data to another service
- Object to processing: Object to certain types of data processing
To exercise any of these rights, please contact us at support@tonkaco.com or use our contact form.
Children’s Privacy
TonkaCo.com does not knowingly collect personal information from children under 13 years of age. Our website is directed at parents and adult purchasers.
If you are a parent or guardian and believe your child has provided personal information to us, please contact us immediately at support@tonkaco.com, and we will delete such information from our records.
California Privacy Rights
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information is collected, used, shared, or sold
- Right to delete personal information held by us
- Right to opt-out of the sale of personal information (Note: We do not sell personal information)
- Right to non-discrimination for exercising your CCPA rights
To exercise these rights, contact us at support@tonkaco.com.
European Privacy Rights (GDPR)
If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):
- Right of access to your personal data
- Right to rectification of inaccurate data
- Right to erasure (“right to be forgotten”)
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Rights related to automated decision-making
For GDPR-related requests, contact us at support@tonkaco.com.
Do Not Track Signals
Some web browsers have a “Do Not Track” (DNT) feature that signals websites that you do not want to have your online activity tracked. Currently, our website does not respond to DNT signals due to lack of industry-wide standards.
External Links
Our website contains links to external websites, including Amazon and other retailers. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any website you visit.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:
- Update the “Last Updated” date at the top of this page
- Notify you via email if changes are significant (if you’ve provided your email)
- Post a notice on our website homepage for 30 days
Your continued use of TonkaCo.com after changes are posted constitutes acceptance of the updated Privacy Policy.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Email: support@tonkaco.com
Mail:
TonkaCo
40 Garth Rd
Scarsdale, NY 10583
Contact Form: Visit our contact page
We will respond to your inquiry within 30 days.
Consent: By using TonkaCo.com, you consent to this Privacy Policy and agree to its terms. If you do not agree with this policy, please do not use our website.
